seri33 Privacy Policy

1. Introduction

Welcome to seri33, Malaysia's premier online casino and sports betting platform. This Privacy Policy ("Policy") explains how seri33 ("we", "us", "our") collects, processes, stores, and discloses personal information when you visit and use our website, mobile platform, and related services (collectively, the "Platform").

By registering an account or continuing to use the seri33 Platform, you acknowledge that you have read and understood this Policy. If you do not agree with any part of this Policy, please discontinue use of the Platform and contact our support team to close your account.

This Policy applies to all users of seri33, including players based in Kuala Lumpur, Penang, Johor Bahru, Petaling Jaya, Bangsar, and elsewhere across Malaysia. Our services are strictly for users aged 21 and above. We do not knowingly collect personal data from individuals under the age of 21.

2. Information We Collect

seri33 may collect the following categories of personal information from you:

• Registration Data: Full name, date of birth, nationality, email address, mobile number, and residential address (required to verify your identity and comply with applicable regulations).
• Identity Verification Documents: A copy of your MyKad, passport, or other government-issued identification for Know Your Customer (KYC) purposes.
• Financial Data: Bank account details, e-wallet identifiers (e.g., Touch 'n Go eWallet, Boost), deposit and withdrawal transaction history, and payment method information. We do not store full credit or debit card numbers on our servers.
• Usage and Technical Data: IP address, browser type and version, device type, operating system, pages visited, session duration, referring URLs, and click-path data.
• Communication Data: Records of your interactions with our customer support team via live chat, email, or other channels.
• Marketing Preferences: Your opt-in or opt-out status for promotional communications and bonus notifications.
• Responsible Gaming Data: Self-imposed deposit limits, self-exclusion requests, and cooling-off period selections made through our Responsible Gaming tools.

3. How We Use Your Information

We process your personal information for the following lawful purposes:

• Account Management: To create, verify, maintain, and secure your seri33 account.
• Service Delivery: To provide you with access to casino games, sportsbook markets, slots, roulette, mix parlay betting, and all other Platform features.
• Payment Processing: To facilitate MYR deposits and withdrawals via your chosen payment method (Maybank, CIMB, Public Bank, Touch 'n Go eWallet, and more).
• Legal Compliance: To meet our obligations under applicable international gaming regulations, anti-money laundering (AML) requirements, and KYC obligations.
• Security and Fraud Prevention: To detect, investigate, and prevent fraudulent transactions, unauthorised access, and other illegal activities.
• Responsible Gaming: To monitor for signs of problem gambling behaviour and enforce player-requested limits, cooling-off periods, or self-exclusion.
• Customer Support: To respond to your queries, complaints, and account-related requests in English, Bahasa Melayu, or 中文.
• Platform Improvement: To analyse usage patterns and improve our website's functionality, design, and game offerings.
• Marketing Communications: To send you promotional offers, bonus notifications, and relevant updates — only where you have opted in to receive such communications.

4. Sharing Your Information

seri33 does not sell your personal information. We may share your data with carefully selected third parties only under the following circumstances:

• Payment Service Providers: To process your financial transactions securely. Examples include licensed bank transfer facilitators and e-wallet operators active in Malaysia.
• Identity Verification Providers: Third-party KYC services that assist us in verifying your identity documents and age (21+).
• Technology Partners: Cloud hosting providers, analytics platforms, and cybersecurity services that operate under strict data processing agreements and may only use your data as instructed by seri33.
• Game Content Providers: Certain game providers may receive non-identifiable, aggregated session data for technical and audit purposes. They do not receive personally identifiable information.
• Regulatory and Legal Authorities: Where required by law, court order, or in response to a legitimate request from law enforcement or a regulatory body.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the relevant successor entity, subject to equivalent privacy protections.

All third parties with whom we share personal data are required to implement appropriate security measures and are prohibited from using your data for their own independent marketing purposes.

5. Cookies and Tracking Technologies

seri33 uses cookies, web beacons, and similar tracking technologies to enhance your experience on the Platform. Cookies are small text files stored on your device that help us recognise you across sessions.

• Strictly Necessary Cookies: Required for core Platform functionality such as login sessions, security tokens, and language preferences. These cannot be disabled.
• Performance Cookies: Collect anonymised data about how users interact with the Platform to help us improve page load times and navigation.
• Functional Cookies: Remember your preferences, such as game display settings or preferred payment method, to personalise your experience.
• Analytics Cookies: Help us understand traffic patterns and popular features so we can make informed decisions about Platform improvements.

You may control non-essential cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the Platform. seri33 does not use third-party advertising cookies to serve ads on external websites.

6. Data Security

We take the securityof your personal information extremely seriously. seri33 implements a range of technical and organisational security measures to protect your data against unauthorised access, alteration, disclosure, or destruction:

• SSL/TLS Encryption: All data transmitted between your device and our servers is protected by 256-bit SSL/TLS encryption.
• Encrypted Storage: Sensitive personal and financial data is encrypted at rest using AES-256 encryption.
• Access Controls: Only authorised seri33 personnel with a legitimate business need may access your personal data. All staff with data access undergo regular privacy and security training.
• Firewalls and Intrusion Detection: Our servers are protected by enterprise-grade firewalls and real-time intrusion detection systems.
• Regular Security Audits: We conduct periodic penetration testing and vulnerability assessments to identify and address security risks proactively.
• Two-Factor Authentication: Player accounts are protected by optional two-factor authentication (2FA) for an additional layer of login security.

While we take every reasonable precaution, no method of electronic transmission or storage is 100% secure. In the unlikely event of a data breach that affects your rights, seri33 will notify affected players and relevant authorities in accordance with applicable regulations.

7. Data Retention

seri33 retains your personal information for as long as your account remains active or as required to fulfil the purposes outlined in this Policy. Specifically:

• Active Account Data: Retained for the full duration your seri33 account is open and active.
• Transaction Records: Financial transaction data is retained for a minimum of seven (7) years to comply with applicable anti-money laundering and financial record-keeping obligations.
• KYC Documents: Identity verification documents are retained for a minimum of five (5) years following account closure.
• Support Communications: Records of customer support interactions are retained for up to three (3) years.
• Closed Accounts: Following account closure, we will delete or anonymise your personal data within ninety (90) days, except where retention is required by law or regulation.

When your data is no longer required, we will securely delete or anonymise it in accordance with our internal data retention schedule.

8. Your Privacy Rights

As a player on the seri33 Platform, you have the following rights in relation to your personal data:

• Right of Access: You may request a copy of the personal information we hold about you at any time.
• Right to Rectification: If any personal information we hold is inaccurate or incomplete, you have the right to request correction.
• Right to Erasure: You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations.
• Right to Restriction: You may request that we limit the processing of your personal data in certain circumstances — for example, while a dispute is being investigated.
• Right to Object: You may object to the processing of your personal data for direct marketing purposes at any time, with immediate effect.
• Right to Data Portability: Where technically feasible, you may request a copy of your data in a structured, machine-readable format.
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw that consent at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, please contact our support team via live chat at any time. We aim to respond to all valid requests within thirty (30) days. Please note that exercising certain rights — such as erasure — may result in your account being closed, as some data is required to operate the Platform.

9. International Data Transfers

seri33 operates under applicable international gaming regulations and may process your personal data on servers or through service providers located outside Malaysia. Where such transfers occur, we ensure appropriate safeguards are in place — including contractual data protection clauses equivalent in strength to those provided under applicable Malaysian data protection frameworks.

We do not transfer your data to jurisdictions that do not offer an adequate level of data protection without implementing additional protective measures. If you have questions about international transfers of your data, contact us via live chat.

10. Age Restriction — 21+ Only

seri33 is strictly an adults-only Platform. Our services are available exclusively to individuals aged 21 years and above. We do not knowingly collect, process, or store personal information from any person under the age of 21.

During registration, we require age verification through date of birth declaration and KYC document submission. If we become aware that a user under the age of 21 has registered an account, we will immediately suspend that account, cancel any pending transactions, and delete the associated personal data. If you believe a minor has registered on our Platform, please notify us immediately via live chat.

11. Marketing Communications

With your consent, seri33 may send you promotional emails, SMS notifications, or in-Platform messages about bonuses, new games, sports betting markets, and exclusive Malaysian player promotions. You may opt out of marketing communications at any time by:

• Clicking the "Unsubscribe" link in any marketing email you receive from us.
• Updating your communication preferences within your seri33 account settings.
• Contacting our 24/7 live chat support and requesting removal from our marketing list.

Opting out of marketing communications will not affect transactional messages such as account verification emails, deposit confirmations, and withdrawal notifications — these are necessary for operating your account and cannot be disabled.

12. Third-Party Links and Services

The seri33 Platform may reference or integrate with third-party services such as payment gateways for Maybank, CIMB, Public Bank, Touch 'n Go eWallet, and Boost. These third-party services have their own privacy policies, which we encourage you to review independently. seri33 is not responsible for the privacy practices of any third-party service provider beyond the data processing agreements we maintain with them.

13. Changes to This Privacy Policy

seri33 reserves the right to update or revise this Privacy Policy from time to time to reflect changes in our data practices, legal obligations, or Platform features. When we make material changes, we will:

• Update the "Last Updated" date at the top of this Policy.
• Send a notification to your registered email address summarising the key changes.
• Display a prominent in-Platform notice for at least fourteen (14) days following the update.

Your continued use of the seri33 Platform after the effective date of any revised Policy constitutes your acceptance of the updated terms. We encourage you to review this page periodically to stay informed about how we protect your information.

14. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or your personal data, please reach out to our dedicated privacy support team:

• Live Chat: Available 24/7 directly on the seri33 Platform in English, Bahasa Melayu, and 中文.
• Email: [email protected] (plain text — not a clickable link)

We aim to acknowledge all privacy-related queries within 48 hours and resolve them within thirty (30) calendar days. For urgent account security matters, please contact us via live chat for the fastest response — average response time is 3–5 minutes.